Elevate & First-id - What are the new approaches to successful marketing in a Cookieless world?

First-id is a French tech company that supports brands in a world without third-party cookies.

First-id is a powerful and accurate marketing and advertising identifier solution that helps brands consolidate their first-party data. From insight to activation to measurement, the First-id identifier serves as "fuel" to exploit your marketing tools (CDP, CMP, etc.) to their full potential.

For reading the full article on the Union Des Marques website click here